I watched the Samsung Unpacked 2013 via YouTube yesterday. Samsung announced new software feature that I think is pretty good, in a sense no one else has it yet in 2013. Of these entire feature one stand out the brightest. It is…

Samsung Smart Switch

This piece of software allows you to transfer “everything you want” from your other Smartphone to your PC then transfer to your new Samsung Galaxy S 4.

Why this beast is a killer feature when it’s nothing to do with the Galaxy S 4? Actually it is everything.

First it is to convert competitor’s Smartphone user, which I have no doubt at all. Second, so that Smartphone retailer can easily service the new Galaxy S 4 customers. The most requested service when a customer bought a new Samsung Smartphone, no surprise; is to transfer contacts and photos.

At this point, not sure if this software is available for both major OS; Windows and Mac. I am interested to find out more.